Atlantic

Atlantic Luggage

Atlantic is an organization that focuses on development of luggage items like bags, suit cases and wheeled uprights. The Atlantic is one of the biggest manufactures of luggage goods in the market and their products are of good quality and with better support system. Atlantic luggage commonly focuses on wheeled uprights.

The Atlantic has many product lines that make for their presence in the market quite nicely. The main choices for customers are

AtlanticAire
Convertible Quad Wheel
Atlantic Altitude
Infinity Ex

The choice of luggage depends upon the particular needs and wants of the customers. A company that wants to establish a presence in the market must make more then one editions of their products otherwise it won’t sell. The competition in the market also plays a part when deciding about launching products. For example the Infinity Ex series is further divided into 6 sub categories that focuses on different sections of the society.

Carry All Suitor
Upright Pullmans
Garment Carrier
Deluxe Garment
Wheeled Tote
Shoulder Tote

The names simplify what the suit case’s intended market is. They are basically of same design but their size and other attributes differ. For example wheeled tote has more pockets and has a wheel that makes it easier to drag the case. While the shoulder tote is intended mostly for students that act like backpacks.

The Atlantic luggage can be found at different stores all over the US. The luggage is supported heavily by the retailers as it offers good warranty to damages and comfortable upgrade plans.

The price is also a factor when considering buying from Atlantic Luggage. The top of the line suit case may cost around $300. For the second tier components the price is quite high as well. Thus the Atlantic is popular among the people with higher pay scales and salaries as its quality is undoubtedly superior to the competitors hence the higher price. But the Atlantic luggage closeouts deal is of great attractions to middle class customers as it provides them opportunity to buy top of the line luggage items at fraction of original prices. The deal usually occurs at the end of the season or when a new product line is being launched. But it has a back draw as well as annual closeouts do not enable a customer to have any sort of warranty or return. Thus care must be observed while purchasing from annual sellout deals. But the deals are usually very good and seldom occur as problems.